“I only took advice from the best and listened to it:
that’s how I became my own specialist.”

Pegghy Guggenheim

Who’s an Art Advisor?

We buy art mainly for taste and passion, guided by an impulse that moves away from the logic of economy and analysis. And it is perhaps the most exclusive purchase among luxury goods, because it requires not only economic availability but also a cultural commitment and a strong sensitivity to beauty, all characteristics that define a collector.

However, the peculiarities that make a work so exclusive are the same that make its market so complex. Evaluating the quality of a work, understanding its value within a market characterized by a lack of transparency and knowing unwritten rules and practices, requires professionalism and commitment. These are the tasks of an Art Advisor.



The first time I bought a work of art was during an auction of the Bridge, an exciting and frightening experience at the same time. Looking at the catalogue for days to see if it would be my first work of art…


Every time someone contacts me to evaluate and sell a work, the feeling is that as a child, reading Stevenson’s Treasure Island, I got to the point where Jim, the young protagonist, finds the map in the trunk …


Knowing the quality and value of the works we own is the first step in making conscious choices. Keeping and exhibiting a fake in your home, with unconscious pride, is not such a rare situation. As it is not rare …


For a company, creating a company collection can be a turning point in defining its image. A corporate collection is not only intended to signal the company’s success and social commitment …


After graduating in architecture from the Politecnico di Milano and several experiences in the field of art criticism, Caterina Verardi decided to follow her great passion for art and its market. She graduated with honors in Arts, Heritage and Markets at the IULM University of Milan and, after some collaborations with auction houses and institutions, she chose to devote herself completely to the activity of independent art advisor.


During her university period, she took part in several publications of art and architecture criticism (among them Il Dizionario dell’Architettura del’900 published by Einaudi and Il Cinema degli Architetti edited by Vincenzo Trione) and worked as an external collaborator for specialized magazines, such as Ottagono and Gizmo. In recent years Caterina Verardi, as an independent art advisor, has dedicated herself to the realization of various conferences, at private associations and at events in the sector, such as ArtExpo 2015. In 2020 she was chosen as art advisor of reference for Affordable Art Fair Italy.

Caterina Verardi is an independent art advisor, specialized in the purchase and sale of works of art and in the management of private and corporate collections.

Contact me

Via Giuseppe Mercalli, 16, 20122 Milano – +39 338 8743781 – caterina@verardiartadvisor.com

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